It’s delusional to think Cambridge Analytica is the only company doing this.

As you’ve probably read in the recent reports – “Revealed: 50 million Facebook profiles harvested for Cambridge Analytica in major data breach” The data was collected through an app called thisisyourdigitallife You know those cutesy Facebook surveys and Twitter polls that millions click on, whether unknowingly or just to kill some time? Well, they provide … Read more

A domain is not a brand… and other myths

More than a few CMOs (Chief Marketing Officers), business owners and even startup founders feel that a domain name is an insignificant aspect of their brand. The brand, in their mind, exists outside the narrow confines 🙄 of the internet. It has a life of it’s own, a character of it’s own and a philosophy … Read more

A complete guide to newgTLD stats

Blacknight Solutions has launched a fantastic new site on DotWhat.co that crunches the numbers on newgTLDs for the rest of us. It provides some excellent data and a information which makes it an ideal location for anyone wanting to learn about newgTLDs and/or the antecedents of the applicants. Data sets include newgTLD applications: By Region … Read more

Pet Peeves of Domaining

In no particular order: – Please justify your asking price! – Lowballers Galore ($100 for 50-200 domains, tyvm) – Self professed ‘top domainers’ selling spades to noobs. – Insider deals / not a level playing field. – People charging you to aggregate your content! – People quoting automated appraisals. – Domains that don’t make sense … Read more