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Brilliant conversation over at DNW for those that missed it, Andrew wrote an article called “A threat to the importance of domain names” and the conversation is just fantastic. I’m going to quote a few of them here before I give you my reasoning for the title of this post. […]

The demand for domains is exploding


There’s an excellent conversation on newgtlds I read on TheDomains. Here’s the headline by Michael Berkens – “Shocker: Rick Schwartz Now Owns More New gTLD’s Domains Than I Do” Michael owns something like 450 newgtlds, Rick owns around 500. Rick Schwartz replied in the comments: “This is no endoresement of […]

A Brilliant Conversation on newgTLDs


It’s virtually impossible to get a great keyword in a relevant newgTLD at general availability. And by great I only mean a keyword+newgtld combo that has a real world business use. The sheer number of ‘filters’ that the keyword has to go through to get there is mind boggling. First […]

NewgTLDs – No Country for Domain Investors?



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Most people will tell you a short domain is better, and usually more valuable than a longer one. And there are usage parameters to back up this fact – Shorter brands are easier to remember Shorter words are used more often Shorter URLs are more effective in SMO And with […]

KSL – A new measurement for domain length?


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1. A registrant with a .com will not give up that .com and move to a new TLD 2. ccTLDs perform well in non-US locations inspite of .com mindshare 3. newgTLDs will expand the market – Paul Stahura I’m cautiously optimistic about newgTLDs, not surprisingly, since I’m also extremely positive […]

newgTLDs: A rising tide lifts all ships!


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Don’t know if you’ve been following the back and forth between Rick Schwartz & Michael Berkens about newgTLDS, but it’s been enlightening to say the least. What I’ve done is taken a few of their quotes that made the most impact and collated them. Read on… Rick’s Points http://www.ricksblog.com/2013/12/ricks-poll-results-mean/ So […]

The newgTLDs debate – featuring Rick Schwartz & Michael Berkens!