Brandable Domains v/s Generic Domains

Picked up the last three dozen posts which mentioned a company on TechCrunch (which is also a brandable) and the general trend seems to be that domains being used are mostly brandable domains, not generics. And even where the domains are generics, the usage itself isn’t directly related to the term but it’s used in … Read more

Domain names are still important

Domain names are more important than ever and here’s why… The info clutter online has reached a mind numbing cacophony. Sometimes it feels that there are more websites online than people. But that’s not true, yet. Additionally, filter bubbles abound, thus ensuring that your message needs a much higher circulation to gain critical mass before … Read more